Explicit scope
Deliverables, responsibilities and acceptance criteria are agreed before execution.
Fulcro connects strategy, processes, information and technology to organise operations and build digital products. We start with the work itself: what is getting stuck, who needs to decide and what needs to exist to move forward.
Fulcro means the supporting point of a lever. The name reflects how we work: understanding where an intervention can make a difference and building the structure needed to put it into practice.
Our symbol brings together the bar, its support and the point of contact. It represents the relationship between direction and execution: knowing where to act and supporting the movement.
Founded by Karinne Dias, Fulcro brings together experience in coordinating operations, connecting people and building digital products. That experience includes work in Brazil, England, France and Jordan.
Across different contexts, one need kept recurring: connecting the people making decisions, those doing the work and the information each needs. This is the foundation of Fulcro’s practice.

The founder leads projects from the initial conversation to delivery. Fulcro brings this experience into work with defined scope, responsibilities and acceptance criteria.
Deliverables, responsibilities and acceptance criteria are agreed before execution.
We explain what the evidence supports and what still needs to be clarified.
See this care applied to a real situationWe define which tasks can be automated and which decisions require human involvement.
Tell us what needs to change. In the first conversation, Karinne, Fulcro’s founder, explores the context with you and assesses the way forward. If there is a fit, the next step is to define the scope and proposal.
There is no charge for this initial conversation.